A social media manager can take workload off your plate, improve your brand, and boost your online presence.
Technology these days makes it possible for all sorts of important work do be done remotely. One of the most crucial is social media management, and it just so happens that the job is perfectly suited for remote employees—otherwise known as virtual assistants.
A virtual assistant who is well-versed with social media marketing will be a great boon to any company. Not only can they fill this vital role, but there are also innate benefits to hiring a remote virtual assistant over a regular employee.
In this article, we’ll show you four reasons why it makes perfect sense to do so.
The Benefits of Hiring a Virtual Assistant
You can cut down on resources spent. Hiring a virtual assistant instead of a full-time employee can lead to big savings for your business. You’ll reduce the amount of time needed to train a new hire because many virtual assistants possess all the basic skills needed for the job. If you’re lucky enough to find an experienced V.A., you can expect them to hit the ground running upon hiring and immediately deliver results. Additionally, you can hire remote workers on a more limited basis, which means not having to deal with the additional costs associated with hiring a full-time employee.
They have more flexible hours. Unlike traditional 9-to-5 workers, virtual assistants allow for greater flexibility in working hours. This is especially important for social media management, where a multinational or global brand can mean customers from various timezones will be reaching out to you. By hiring a virtual assistant, you can stipulate specific hours of the day when you need their services the most.
You have access to a vast network of potential employees. It’s all about options here, and virtual assistants are a truly a global spectrum of different personalities. You’ll have a much easier time looking for an employee who’s qualified for the position as there are plenty of services out there that help connect you with vetted virtual assistants. For social media specifically, finding a capable social media manager shouldn’t be a hassle. After all, the work itself is largely performed over the internet.
They are easier to manage. Virtual assistants pose less of a problem to supervise as there’s generally less red tape and office drama that get in the way. The nature of remote work entails clear, concise communication and highly efficient workflows.
What Social Media Services Can a Virtual Assistants Provide?
Now that we’ve established how virtual assistants are overall the more sensible choice when it comes to hiring a social media manager, let’s specify what exactly they can do for your business:
Develop your brand identity online and help you establish an effective social media plan.
Manage your social media accounts and actively engage with your customers.
Create and promote original content including text and visuals.
Conduct promotions and ad campaigns.
Cultivate leads and build relationships with current and potential stakeholders.
Track data analytics and improve key metrics.
These are only some of the important functions our social media virtual assistants can perform. If you’re interested in hiring a background-checked and skills-tested assistant for your business, please don’t hesitate to reach out to us.